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The FMCG (Fast Moving Consumer Goods) industry is a tremendously competitive and fast-paced industry with huge consumer base. With the industry moving at an exceptionally rapid pace, there are constant changes being made to brands within the marketplace. FMCG & Retail companies are facing serious disruption in the supply of raw and finished materials as well as critical components because of the impact of COVID-19 globally.
Consumer Goods and Services industry consists of various sub sectors which majorly includes personal care products, confectioneries, toiletries, over-the-counter pharmaceuticals, and households’ goods and also it comprises many services, including manufacturing, distributing and retailing, supply chain, logistics, among others.
Azoth Analytics Consumer Goods and Services domain analysts scans the new technologies, multi-channel consumers, the effect of online review platforms and recommendations across geographical regions and assesses the potential size of the market. Further, product benchmarking and financial analysis of companies operating in the specific segment are analyzed, their existing and potential market is assessed and forecasting of the market is done. The Azoth Analytics research reports provide strategic insights about a specific market and the stakeholders to the industry can make informed decision about product innovation, geographical expansion, diversification, marketing and promotion initiatives.
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